Forget the illusion that a general resume allows you to apply to a variety of job opportunities. In reality, a general resume simply facilitates you getting rejected from a number of job opportunities. As mention above in "fuzzy goals," recruiters and hiring officials are overwhelmed by the shear number of resumes coming in daily. When they've got an opening, it's a title with a real specific set of duties and responsibilities. If your resume doesn't demonstrate job goals and qualifications in keeping with that title, you're out. Employers today don't have the time or inclination to wonder if your stated objective, "A challenging position with a progressive corporation..." really means, "Senior Buyer with a national apparel retailer that could benefit from an impressive, 10-year history of contribution to comparable store sales and gross margin improvement." If the employer needs to fill a position for a buyer and is left staring the above two objective statements, guess which resume gets the call and which one gets the boot? Target your resume to a specific job opening or a narrow range of potential openings. While that might mean tweaking the document seemingly every time you turn around, it beats the alternative: a single "general" resume generating zero phone calls. Wasting Your Time On Internet Job BoardsYes, there are jobs listed on job boards. And there's the siren call. The problem is, some of those jobs are out of date, and many others are increasingly ‘generic' jobs (that don't necessarily exist) posted by employment agencies or recruiters trolling for candidates to represent. While the latter isn't necessarily a bad thing (assuming you don't mind being deceived), the end result is one more person standing between you and a hiring official. Finally, even when the listings are legitimate and timely, there are thousands of candidates responding to every job listing.It's a crap shoot at best, with success rates of landing jobs running at about 2-4%. Compare that to a success rate of over 60% for ‘word-of-mouth' referrals. Post your resume to a couple of job boards if you must, or schedule a very limited time every few days to peruse the latest listings. If you see an interesting job pop up on a job board, use the listing information as a springboard to pursue the opening directly through the company's website, or via your growing contacts in the industry. Personal, one-on-one contact with decision makers, movers and shakers is time better spent that will improve
your odds the most in landing your next job. Limit your time on the internet in general, and on job boards in
particular, or run the risk of being consumed day and night with nothing to show for your job search but bloodshot
eyes. A Final Thought...It goes without saying that your resume needs to be "top shelf" in this tough job market. If you're considering a professional resume service, make sure their writers are certified, have experience with your industry, and will take the time to discuss your needs and gather information over the phone. And a service that will stand behind their work. Yes, they're out there. Our Resume Writing Services Reviews page identifies 10 or more of the more popular companies out there, and I rank these writers on values like...
You’ll find star rankings, mini-reviews, and in-depth reviews on each of the 10 companies. Whether you go it alone or trust the services of a pro writer, I wish you the best of luck in your job search! – David
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