Privacy Policy
We hold the privacy of your personal information in the highest regard. The following
discloses our information gathering and dissemination practices for this website, and is designed to assist you in
understanding how we collect, use and safeguard the personal information you provide to us, and help you in making
informed decisions when using our site. This policy will be continuously assessed against new technologies,
business practices and our customers' needs.
What Information Do We
Collect? When you visit this web site you may provide us with two types of
information: 1) personal information you choose to provide that is collected on an individual basis, and 2)
web site use information collected on an aggregate basis as you and others browse our web site.
1. Personal Information You Choose to
Provide
On some of our pages, you may be able to order products, register to receive
information, join discussion groups or otherwise participate in an interactive manner. On these pages, the
types of personal information you may elect to provide include:
Registration Information
When you register for any of our products, services or
newsletters you will provide us information about yourself which might include name, address, email
address and phone number.
Credit Card
Information
If you choose to purchase a product or service, you may need to provide personal information and
authorization to obtain information from various credit services. For example, you may need to provide the
following information:
-Name
-Mailing address
-Email address
-Credit card number -Name on credit
card -Credit card billing address
-Business and home phone number
We use the information you provide about yourself, when
placing an order, to complete that order. We do not share this information with outside parties except to the
extend necessary to complete that order.
Email
Information
If you choose to correspond with us through email, we will use your return email address to answer that
correspondence. Such addresses are not used for any other purpose, and are not shared with outside parties. We
may retain the content of your email messages together with your email address and our responses. We provide
the same protections for these electronic communications that we employ in the maintenance of information
received by mail and telephone.
2. Web Site Use Information
Similar to other commercial web sites, our web site
utilizes a standard technology called "cookies" (see explanation below, "What Are Cookies?") and web server log
files to collect information about how our web site is used. Information gathered through cookies and web
server logs may include the date and time of visits, the pages viewed, time spent at our web site, and the web
sites visited just before and just after our web site.
How Do We Use The Information That You Provide To
Us? Broadly speaking, we use personal
information for purposes of administering our business activities: to provide the products and services you
requested; to process your payment; to monitor the
use of our services; to improve our content and
service offerings. Personally identifiable information or
business information will not be shared with outside parties except as required by law.
Web site use information (non-identifying information such as
browser type and operating system) is used to compile aggregate data regarding site traffic and site interaction so
that we can offer better site experiences and tools in the future. Furthermore, such non-identifying information may be shared with others on an
aggregate basis.
Note Regarding Third-Party
Advertisers: We may use third-party
advertisements to help support our site and provide a more enriching experience for the user. In addition to our
own cookies, those third-party advertisers (i.e. Google* and others) may be placing and reading cookies on
users’ browsers or using web beacons to collect information (not your name, address, email address, or phone
number) about your visits to this and other websites. This information is generally used by advertisers for geotargeting purposes
(showing Boston real estate ads to someone in Boston, for example), or for the purpose of providing advertisements
about goods and services of particular interest to the user (such as showing cooking ads to someone who frequently visits cooking
sites).
Regarding Google* in particular, and the DoubleClick DART* cookie...
- Google, as a third-party vendor, uses cookies to serve
ads on this site.
- Google's use of the DoubleClick DART* cookie enables it
to serve ads to users based on their visit to this site as well as other sites on the Internet.
- Users may opt out of the use of the DART* cookie by
visiting the Google ad and content network privacy
policy.
What Are Cookies?
A cookie is a very small text document, which often includes an anonymous unique identifier. When you visit a web
site, that site's computer asks your computer for permission to store this file in a part of your hard drive
specifically designated for cookies. Each web site can send its own cookie to your browser if your browser's
preferences allow it, but (to protect your privacy) your browser only permits a web site to access the cookies it
has already sent to you, not the cookies sent to you by other sites. Browsers are usually set to accept cookies.
However, if you would prefer not to receive cookies, you may alter the configuration of your browser to refuse
cookies. If you choose to have your browser refuse cookies, it is possible that some areas of our site will not
function as effectively when viewed by the users. A cookie cannot retrieve any other data from your hard drive or pass on
computer viruses.
How Do We Use Information We Collect from
Cookies?
As you visit and browse our web site, the site uses cookies to differentiate you from other users. In some cases,
we also use cookies to prevent you from having to log in more than is necessary for security. Cookies, in
conjunction with our web server's log files, allow us to calculate the aggregate number of people visiting our web
site and which parts of the site are most popular. This helps us gather feedback to constantly improve our web site
and better serve our clients. Cookies do not allow us to gather any personal information about you and we do not
intentionally store any personal information that your browser provided to us in your cookies.
User Options For Cookie
Management: You can always refuse cookies by turning them off in your browser. If you've set your
browser to warn you before accepting cookies, you will receive the warning message with each cookie. You do not
need to have cookies turned on to use this site. However, you do need cookies to participate actively in message
boards, forums, polling and surveys.
IP Addresses
IP addresses are used by your computer every time you are connected to the Internet. Your IP address is a number
that is used by computers on the network to identify your computer. IP addresses are automatically collected by our
web server as part of demographic and profile data known as traffic data so that data (such as the web pages you
request) can be sent to you.
Sharing and Selling
Information
We do not share, sell, lend or lease any of the information that uniquely identifies a user (such as
email addresses or personal details) with anyone except to the extent it is necessary to process transactions or
provide services that you have requested.
How Can You Access and Correct Your
Information?
You may request access to all your personally identifiable information that we collect online and maintain in our
database by emailing us at the address below.
What About Legally Compelled Disclosure of
Information? We may disclose information when
legally compelled to do so, in other words, when we, in good faith, believe that the law requires it or for the
protection of our legal rights. We may also disclose
account information when we have reason to believe that disclosing this information is necessary to identify,
contact or bring legal action against someone who may be violating our Terms of Service or to protect the safety of
our users and the public.
What About Other Web Sites Linked to Our Web
Site?
We are not responsible for the practices employed by web sites linked to or from our web site or the information or
content contained therein. Often links to other web sites are provided solely as pointers to information on topics
that may be useful to the users of our web site.
Please remember that when you use a link to go from our web
site to another web site, our Privacy Policy is no longer in effect. Your browsing and interaction on any other web
site, including web sites, which have a link on our web site, is subject to that web site's own rules and policies.
Please read over those rules and policies before proceeding.
Your Consent
By using our web site you consent to our collection and use of your personal information as described in this
Privacy Policy. We reserve the right to amend this privacy policy at any time with or without notice.
Our Commitment To Data
Security: Please note that your information
will be stored and processed on our computers in the United States. The laws on holding personal data in the United
States may be less stringent than the laws of your Country of residence or
citizenship. To prevent unauthorized access,
maintain data accuracy, and ensure the correct use of information, we have put in place appropriate physical,
electronic, and managerial procedures to safeguard and secure the information we collect online.
Choice/Opt-In/Opt-Out
This site allows users to opt out or unsubscribe to any and all
interactive areas (e.g. newsletters or email updates), which completely
alleviates the need to gather any personally identifiable information from our users. After
unsubscribing we will discontinue sending the particular messages as soon as technically feasible.
Surveys & Contests From time-to-time our site may request information from users via surveys or
contests. Participation in these surveys or contests is completely voluntary and the user therefore has a choice
whether or not to disclose this information. Information requested may include contact information (such as name
and shipping address), and demographic information (such as zip code, age level). Contact information will be used
to notify the winners and award prizes. Survey information will be used for purposes of monitoring or improving the
use and satisfaction of this site.
A Special Note About
Children Children are not eligible to use our
services unsupervised and we ask that
children (under the age of 14) do not submit
any personal information to us. If you are a minor, you can use this service only in conjunction with
permission and guidance from your parents or guardians.
Acquisition or Changes in
Ownership In the event that the web site (or a
substantial portion of its assets) is acquired, your information would be considered part of those assets, and may
be part of those assets that are transferred.
Policy Modifications We may change this Privacy Policy from time to time. We will post any
changes here, so be sure to check back periodically. However, be assured that if the Privacy Policy changes in
the future, we will not use the personal information you have submitted to us under this Privacy Policy in a manner
that is materially inconsistent with this Privacy Policy, without your prior consent.
Privacy Contact Information If you have
any questions, concerns or comments about our Privacy Policy, you may contact us at the following email
address:
__________
* Google, DoubleClick and DART are trademarks or registered
trademarks of Google Inc.
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